Flora Lastraioli - Lingerie

Informazioni Generali

The "Flora Lastraioli" Company start his first steps in Florence officially in 1932 by means of Flora Frosali Lastraioli, exquisite women and baby's outfit stylist and embroideress.

Embrodery art comes from her own study about the old tradiction and also a family passion since the early years of 1800 by great-grandmother Amelia,were she was the official embroideress at the court of Leopoldo II, Grand Duke of Tuscany.

The Flora Lastraioli management disposal, added at her sensitive taste towards the modernity unit at the tradictional old memories in this art, carry her work straight through a successfull career with her first collections presented in the 30's at the most famous fashionable lingerie shops in Rome, Milan, Venice, Naples, Palermo etc...

The realization of each item was directly made with Flora's undervision with her personal wise and carefull guide of the creations, complete handmade like an unique piece studied on the taste and the size of the future owners.

What Flora Lastraioli did to became a successfull and unique in her work was an extreme attenction to the fabrics, colours, precious details embroiders always different and original all complete handmade by a very high handcraft quality to look forward at the new fashion trend.
During the forties Flora Lastraioli was supported in the creations by her doughter, Marisa, just degree at the Academy of Fine Art in Florence and with her help gave to the Company production a touch of new style.
She still create new styles, and look after at the research about new creative soluctions confirming the "Lastraioli Style" as a very important Company around the world expecially in the Medium-East market
At the present days female Firm tradiction continue with Marisa's doughter collaboration: Susanna. She started to support her mother in the seventies and it represent another evoluction thanks to her sense of elegance, the innovating management of the Company even if the production remain complete artisanal.

With her cooperation the "Flora Lastraioli" Company start to take part at the most important lingerie expositions receiving agreement and enthusiastic consents as the collections keep up to be
very luxury and exclusive enriched their creations by the materials like pure silk, satin, georgette and precious swiss laces, fine embroideries: the new elegant style that comes from the past memories.

The new millennium age take as a new Company refreshment the cooperation of Susanna's son, the young stylist Matteo Pecchioli, just degree at the Fashion College in Florence as a willing man to be able to astonishing with an innovative, but always typical fine style by the "Flora Lastraioli" as a family Company.

At present days "Flora Lastraioli" Company is very proud to maintain and continue unchanged its style: elegant, fashionable and trendy at same time until the "class" will be a way to distinguish a style life to an ordinary one.